This is a complex Ecommerce solution.  The design is good, but, most importantly, it is appropriate, considering it is targeted towards an industrial audience.  One thing interesting, and, of note, is the use of the interactive SitePAL ... this is a digital character that, upon playing, automatically tells the website visitor about the web page and it's functional components.

 

A key functional element on this site is the 'Vibrator Selector', which asks for input data from a customer, calculates one or more results, and then takes that information to query the database for product recommendations at the ecommerce levels.

 

For CVP, we developed a specialized website, for an interesting industrial product, that has become a very successful marketing tool.