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Case Study: Appraisal Institute
Ecommerce, where you want it.
The Challenge
Appraisal Institute, the global membership association of professional real estate appraisers, needed an ecommerce solution that would tie into existing membership systems on their website. This way, they could sell memberships right alongside books, recorded webinars and more.
The Solution
BlueBolt was able to build an ecommerce subsite that is embedded in the main Appraisal Institute site. This way, visitors can easily navigate to the store within the site, but the ecommerce portion could be managed separately from the content. Additionally, BlueBolt created a Mega Navigation system to organize content in a visually appealing and easy-to-use format.
The Results
With these enhancements, Appraisal Institute was able to provide both members and non-members with a cohesive and fluid visitor experience, whether shopping or just viewing content.
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Appraisal Institute is the global membership association of professional real estate appraisers with more than 24,000 members and 91 chapters through the world. Its mission is to advance professionalism and ethics, global standards, methodologies, and practices through the professional development of property economics worldwide.
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