Web Design

Web Design
Why Serverless Computing May Make Sense for Your Next Project

As part of cloud computing, serverless computing provides a world of potential, which is why it could make sense for any company's next project.

Why Growth-Driven Design is Critical to the User Experience

With growth-driven design, businesses can prioritize on the implementation of the highest impact changes to their website, allowing them to avoid wasting time and resources on designing an entire website that does not lead to growth opportunities for the business.

Why a Headless CMS is Important

One of the latest trends in the world of content management is known as a headless CMS. Also referred to as decoupled CMS, the content management system provides valuable benefits not obtained from the singular access point CMS application.

The Difference Between Machine Learning and Artificial Intelligence

While machine learning and artificial intelligence are similar in nature and cross paths more than just a few times, there are major differences between machine learning and A.I.

How Big Data is Influencing the World All Around Us

Big data is influencing in every corner of the globe. Here are just a handful of ways the utilization of big data continues to improve lives and drive business into the future. 

Why A/B Testing is Critical for Website Optimization

A/B testing is a method used by businesses to test different versions of a website in order to determine which version performs better. It is important to use A/B Testing in order to get unbiased information on what is effective and understand what is not working on the path to website optimization.

How Personalization is Changing Content Marketing

Content marketing has been shifting as personalization continues to go more mainstream. To stay competitive and achieve a higher return on investment in marketing expenses, it is becoming more and more critical to use personalization as one of the main tactics within an overall content marketing strategy.

Episerver Named a Leader in the 2017 Gartner Magic Quadrant for Web Content Management for 3rd Year in a Row

Episerver continues to excel in the Web Content Management (WCM) market by being named as a leader in the 2017 Gartner Magic Quadrant for the 3rd year in a row.

Landing Page Optimization - The Art and Science of Conversions

Knowing how to take advantage of landing pages, how to properly optimize the stand alone page, and convert a visit into a lead is what often separates successful online businesses and those that fail.

Use CMS Personalization to Convert More Website Leads

Nearly every study done on the subject points towards the importance of website personalization. At the enterprise level, additional assistance is required in order to implement these personalization elements. With the help of CMS personalization, any business can boost exposure and increase both sales and potential leads.